Hi, I'm Brice McBeth founder of Reap Marketing. Send me a message or schedule a meeting with me below.
If you’re looking for an agency to help you meet the standards of an ADA Compliant website, our team can help you to identify the areas of improvement for your company website and provide the tools and resources to make the necessary changes. Learn more about our team’s history, what ADA Compliance entails, and request a free scan today!
Reap Marketing is an agency equipped with a team of marketing professionals with a specialization in conversion rate optimization. Our agency’s goal is to help you make informed decisions in order to make changes to improve your website readability and accessibility rankings with a different approach than other ADA Compliance agencies in Dallas.
To put our unique methodologies to the test, our Dallas ADA Compliance Agency hired itself to build an eCommerce company from the ground up and have been able to increase our own eCommerce conversion rate by over 950% through various A/B Testing and unique CRO methodologies.
We will share some of the takeaways we’ve learned through our own experience in content creation, accessibility improvements, and testing and put those to the test on your website as a client of our agency. We will focus on teaching you the best practices to take with you moving forward with ADA Compliance Training to use as you continue to grow your website.
|If you’re interested in seeing where your website stands, request an ADA compliance test of your website and a member of our team will be in contact with you!|
As part of our website optimization services, ADA compliance is an important piece for two primary reasons:
There’s not a clear cut objective and thorough list of every possible violation, so almost every website is subject to a citation, and we want to help you avoid ADA lawsuits. The most important element of those citations is the fact that anyone can submit a website to the ADA and you can be sued for $50k per incident with no limitation on incidences. That’s where we come in.
There are four primary categories in which the guidelines for optimizing your website for compliance are broken down:
This category is all about how your web visitors are able to use and consume the content on your website. For media such as images and video, it’s important to have captions and alt text that is readable by assistive technology.
In addition to how visitors can consume the content on the page, it also needs to be functional without creating friction to navigate from section to section, and providing ample time to use and read the content that is there.
A major portion of this section is about language, functionality, and navigation. The content on your website should be able to be identified for reading, and simple to navigate from section to section, as well as include instructions for portions of the pages that have forms or other input areas.
The most technical portion of the ADA Compliant Guidelines is the “robust” category. It includes the standardization and cleaning up of HTML tags and ensuring that nothing on the technical side of the website would prevent assistive technologies from being able to read and render what’s there.